NHL Approves Advertisements On Helmets; Fans Respond With Their Own Suggested Renderings

Photo: @brenisles

As we reported last week, the NHL was looking at possibly approving the use of advertisements on helmets as a means of recuperating a small portion of the revenues lost last season. On Sunday it was reported that the league has officially approved the use of ads on helmets.

The NHL hopes to raise $15M selling ads on helmets this season. Rich clubs like Tor/Mtl are likely targeting $1M deals while small-market teams far less.

Reactions by fans have been mixed, but the announcement has drawn a barrage of worthy photoshopped replies on social media.

Photo: @joepokrzywa

Photo: @imjordyjones

Photo: @mcquirepetrov

Photo:  @danbrynk

Photo: @2karask

Photo: @brad_shade_

Photo: @itsyourbigboy

Photo: @senscentral

Photo: @nahstrom

Photo: @2karask

Photo: @Maxwellmarko

Photo: @curfewclips

Photo: @dumpchasescore

About Jon Sorensen

Jon has been a Caps fan since day one, attending his first game at the Capital Centre in 1974. His interest in the Caps has grown over the decades and included time as a season ticket holder. He has been a journalist covering the team for 10+ years, primarily focusing on analysis, analytics and prospect development.
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